Master Your Mix. Optimize Every Promotion.
Stop wrestling with disconnected spreadsheets to calculate ROI. Advise automates your pricing and promotional analytics, giving you the granular visibility you need to protect margins and seize opportunities.
Revenue Growth Management - Walkthrough from Advise CPG on Vimeo
Reporting Overload Is Holding You Back
Blind Promotional Spend
You’re spending millions on trade, but calculating true ROI takes weeks. You often don’t know if a promotion was profitable until long after it’s over.
Disconnected Price & Volume
Your pricing data sits in one sheet, EPOS in another, and COGS in a third. Merging them to see the "Why" behind performance is a manual nightmare.
Reactive Competitor Response
By the time you spot a competitor’s price drop or a new delisting, you’ve already lost volume. You’re constantly reacting, never leading.
Beyond Analytics - Transforming Retail Data into Smarter Decisions
Unified Foundation
Connect all sources through automated integration.
Clarity at Scale
Our analytics engine automatically generates the standard dashboards and reports, giving all teams instant visibility.
Data to Insights
Insight agent finds the most important insights and proactively presents them in plain language.
Next Best Move
GenAI trained model delivers personalized next-best actions so teams can act fast and move with confidence.
From Guesswork to Granular Growth Strategy — Instantly
Advise gives you a "control tower" view of your revenue architecture. Move beyond simple volume tracking to understanding elasticity, cannibalization, and true margin contribution.
Scientific Promotion Evaluation+
Instantly visualize Base vs. Incremental sales and calculate true ROI for every promo cycle across every retailer.
Price Architecture & Banding+
Compare your pricing curves against competitors to identify gaps and optimize pack-price architecture.
Real-Time Competitor Tracking+
Get alerts on competitor price changes, delistings, and new SKU launches the moment they happen.
Automated Margin Analysis+
Drill down from Gross Revenue to Net Margin by SKU, Brand, or Customer without manual calculation.
Personalized Actionable Insights+
Our GenAI agents proactively flag distribution gaps or negative price/volume correlations that need immediate attention.
Why Advise Beats Generic BI
Advise for PGM Pros
Automated Promo Mapping:
Promo calendars and pricing scrapes are pre-integrated with sales data.Pre-built Metrics:
Elasticity, ROI, and Deal Depth are calculated out-of-the-box.Action-Oriented:
"Insight Agents" tell you why margin dropped and suggest a fix.Holistic View:
Connects Commercial, Finance, and Category data in one view
Generic BI / Excel
Manual Merging:
Hours spent looking up promo dates against sales weeks.Build it Yourself:
Requires complex custom formulas and constant maintenance.Passive Reporting:
Tells you what happened, but not what to do about it.Siloed Views:
Finance sees margin, Sales sees volume—nobody sees the whole picture.
Build Internal Confidence with Financial Rigor
Consistent, retailer-ready visuals and KPIs
Stay Ahead with the Latest Retail and Category Trends and Insights
READY TO UNLOCK THE PROFIT IN YOUR DATA?
Stop Wasting Budget on Bad Promos Start Optimizing Today.
Join the RGM teams using Advise to protect their bottom line and drive sustainable growth.